Coaching is one of the fastest growing business phenomena in the world.
Coaching is increasingly used as a professional business tool and becoming ingrained into business and organisational life in various ways. The challenge for business and organisations is how to implement and optimise coaching successfully.
Many enterprises are not applying the management tools for the successful use of coaching in companies yet. In particular, the following five critical areas can be identified in the current poor coaching practice in many companies:
1. Poor qualification of implementers,
2. Lack of real coaching plans/concepts/definitions,
3. No or very low strategic integration of coaching,
4. Lack of understanding of the real potential of coaching, and
5. Insufficient financial and staff resources.
The 2013 Edition of "The Global Business Guide for the successful use of Coaching in Organizations" is available as paperback or e-book editions and provides a complete set of seven effective management tools for the optimal design, implementation and optimisation of coaching programs and confirms the implementation of coaching in organisations as a distinct discipline. This book addresses beginner, advanced as well as master levels regarding the use of coaching in companies. Wherever coaching is right now in your organisation, the Global Business Guide will help you to take coaching to the next level.
For example, SAP (Systems-Applications-Programs) AG, a global provider of business software, has implemented coaching programs based on effective personal development accomplishing business goals while meeting the challenges of the coachee's professional role in an optimal way.
SAP leadership has been following these prevailing coaching issues from:
· A career and professional perspective,
· Understanding personality and personal development,
· Work-Life balance and health, and
· Gender, family and social environment,
SAP's understanding of coaching is defined in the following ways:
· Coaching is a form of goal-oriented, individual consulting,
· Coaching is an individual learning and development process aimed at enhancing the coachee's personal success as well as achieving business goals,
· Professional and results-oriented coaching strengthens the self-reflection and personal growth of the coachee and helps raise energy, develop solutions and implement new perspectives and behaviour,
· Coaching is explicit not only aimed at removing or reducing deficits (remedial), but also means specific preparation for new challenges/roles,
· Coaching is a solution-oriented and thus future-oriented consulting approach.
For the past 13 years, PINNACLE Business Solutions has worked with our business leaders and clients to successfully implement the above principles and practices with our unique business and executive coaching programs.
After six years implementing their coaching program at SAP, the "leader as coach" pool in Germany comprises more than 70 internal part-time coaches (i.e. coaches who work as a coach besides their main role/activity) coming from all levels of hierarchy and functions.
The return on investment (ROI) of coaching can be enormous, especially in the context of project management. The following feedback may illustrate this point: "Coaching helped us prevent a potential project loss of at least Euros 100,000, because an excellent project leader found a way to manage a tremendous task overload for almost a year."
Source: “The global business guide for the successful use of coaching in organisations”, 2013, Bresser, Frank
Business Tips
How to Implement and Optimise Coaching
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- Parent Category: Business Tips
- Category: Coaching
