Ever wonder how some people raise money crowdfunding and fundraising time and again while 60% of campaigns fail?
Even Hollywood fame hasn't been able to save some crowdfunding campaigns from epic fails. It's because with all the media attention around crowdfunding, no one covers the actual process of how to run a successful campaign!
In this step-by-step guide, you will find the actual process you need from idea conception through pre-launch and fulfilment to make your fundraising or crowdfunding campaign a success. This book, is a great tool for your business and goes straight to the point of how to put your campaign on the path to beating its funding goal. It covers…
• How to put your crowdfunding idea together and how much you can raise (pg 14)
• How to research prior fundraising campaigns to find your campaign's magic number (pg 42)
• How to find journalists, crowdfunding bloggers and fundraising influencers that will spread the word about your crowdfunding campaign (pg 83)
• How to build community and keep your backers coming back time and again to support your small business (pg 152)
The author has been consulting with crowdfunding campaigns and fundraising for years, from business start-ups ready for equity crowdfunding to small projects just looking for a few thousand to get off the ground.
Maybe it is worth checking out his blog at Crowd101? However, if you are ready to get your Kickstarter crowdfunding campaign started right and don't want to risk wasting months of your time by not meeting your crowdfunding goal, you MUST know the process.
Other Crowdfunding books focus solely on either charity fundraising or small business start-ups, Step by Step Crowdfunding covers any crowd funding need…
for not for profit organisations and charities, you'll learn how to build a real community around your mission by using the power of the crowd.
For small business start-up funding, you'll learn how to use crowdfunding as an online extension of your business. This book covers the real benefits of crowdfunding that go way beyond small business funding to customer loyalty and viral marketing.
So, the internet revolution connected the world. The social media revolution has connected people. The crowdfunding revolution will change the way we think about finance to connect backers with entrepreneurs and not for profit organisations.
Reference: Step by Step Crowdfunding: Everything You Need to Raise Money from the Crowd for Small Business Crowdfunding and Fundraising. Joseph Hogue
