The Power of Reframing

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Details: Parent Category: Business Tips; Category: Communication; Published: 15 September 2014

Intelligence, talent and experience are all vital qualities for leadership, but they're not enough.

They don't make the difference between success and failure. It's commonplace for businesses, once successful, to ‘hit a brick wall’ and go into decline….remember the Kodak’s of this world!. They need a turnaround because the smart, experienced people in charge who know the place better than anyone else have failed. The usual solution is to bring in an outsider with a stellar track record, but that approach doesn't always work. It all depends on how a leader thinks.

Neuroscientists now tell us that believing is seeing rather than the reverse. The human brain constructs its own images of reality and then projects them onto the external world. Reality is what each of us believes it to be. Our mental models -rich or impoverished - determine the breadth and depth of our personal reality.

How you think determines what you see and how you respond to situations.

There are many labels for such mental models: maps, paradigms, mindsets, worldviews, and cognitive lenses, to name a few. They can be called frames. A frame of reference is a set of beliefs and assumptions that you carry in your head to help you understand and negotiate some part of your world.

A good frame makes it easier to know what's happening, see more options and make better choices. Frames are vital because human affairs don't come with computerised navigation systems to guide you turn by turn to your destination. Instead, you need to develop and carry accurate maps in your head.

Such maps make it possible to register and assemble key bits of available data into a coherent pattern - an image of what's going on. When it works fluidly, the process takes the form of "rapid cognition", which Malcolm Gladwell examines in his best seller Blink.

The ultimate goal is fluid expertise, the sort of know-how that lets you think on the fly and navigate businesses as easily as you drive home on a familiar route. There is no shortcut to developing this kind of expertise.

Framing involves matching mental maps to situations while, reframing involves shifting frames when circumstances change. Life maps, frames are both windows on a territory and tools for navigation. Only experience and practice bring you the adroitness and wisdom to take stock of a situation and use suitable tools with confidence and skill.

The book, "How Great Leaders Think", helps you sift through the competing voices and merges them into an inclusive framework embracing four distinctive ideas and leadership. The ideas are powerful enough to capture the subtlety and complexity of leadership, yet simple enough to be helpful.

Reference: Lee G. Bolman: ‘How Great Leaders Think: The Art of Reframing’ and Malcolm Gladwell: ‘Blink, The power of thinking without thinking’.

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"Just a short note to tell you how we are travelling; We have had our busiest ever summer. This month we took over $100,000 plus accounts. The number sounds good, but more to the point our GP (Gross Profit) is up where it should be.Our accountant rang last week, (shriek), he has just completed last years tax for us. His words were along the line of ”of all the businesses he deals with, he has never seen a business turn around like ours”. Neridah and I attribute this to your time and persistence with us. Thank you."
- Trevor and Neridah Cains, Murwillumbah Mowers & Chainsaws.

"Phil, I want to thank you and convey my gratitude for the excellent standard of professional development and service that you have afforded to my staff and me over the past 8 years. The professional Executive Coaching that you have provided to me has been instrumental in both my personal and professional development and I can say without hesitation that your contributions have greatly shaped and aided my achievements of the organisations that I have worked for. The introduction of the PINNACLE’s professional services has certainly provided a strong return on investment and this has led to a positive flow-on effect in relation to the quality of our services."
- John Jensen, Executive General Manager, Community Services at House With No Steps

"Whether Phil is providing Executive Coaching to senior managers, facilitating team or leadership development, Phil demonstrates the highest standards of professionalism in his approach, delivery and follow through of the individual projects. Hs ability to deliver an individually tailored solution to any business challenge we presented him with has been an asset to our organisation. He was able to develop a unique understanding of the project brief and deliver a professional outcome that often exceeded our expectations. As a leader of an organisation employing approximately 400 staff and caring for over 700 clients I benefited greatly from his expert and professional guidance."
- Anne Leeson, Regional Director, UnitingCare Ageing – North Coast Region

"Phil facilitated the design and development of our strategic business plan with our management team to take us out of the small business syndrome into a medium business mentality. With Phil facilitating the process it ensured a quality process as he kept our business planning team on track and provided clear direction. Phil provided a very much needed sounding board as his past experiences allowed him to look at the issues pragmatically, making our team look at real issues both from left of field and right in front of us, that are often too easily missed."
- Matthew Denehy, Managing Director, Eagle Insurance Brokers

"Since I have been working with Phil, I have set actions with time frames in place for everything I do in my business...he holds me accountable for them, and I have learnt so much and grown so much as a result of this. I now feel in control of my business and feel confident I can succeed with growing my business and opening another store."
- Sarah, Surf wear fashion retailer.

"Enlightening and Empowering. I have learnt that I know a very small portion of what I need to know and that this is the biggest threat to my financial security.... that business isn’t rocket science and the answers to any difficulties are readily available if you are wise enough to listen and brave enough to re-invent yourself, with the assistance of your coach. Thanks Phil."
- Tania, Retail Music Store Owner

"Phil’s input and support as an external consultant with NORTEC since 2010, has ranged from extended individual executive coaching assignments; team based executive leadership development programs; panel involvement in recruitment and selection processes to broad based organisational development initiatives. The diversity of these assignments for NORTEC is testament to both his effectiveness and broad base of knowledge and experience he offers his clients. Phil’s structured and accountable approach, combined with his highly effective facilitation skills and contemporary management knowledge, ensures clarity in terms of respective accountabilities in the client : consultant relationship and realisation of tangible return-on-investment and value for his clients."
- Paul Bennett, Chief Executive Officer, NORTEC Employment and Training Ltd.

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